Journal Search Engine
Search Advanced Search Adode Reader(link)
Download PDF Export Citaion korean bibliography PMC previewer
ISSN : 2233-4165(Print)
ISSN : 2233-5382(Online)
Journal of Industrial Distribution & Business Vol.10 No.12 pp.7-14

A Study on the Effect of Win-win Growth Policies on Sustainable Supply Chain and Logistics Management in South Korea

Ki-Hyung KIM*, Sang Hwa SONG**
1 Ph.D. Student, Graduate School of Logistics, Incheon National University, Korea, Email:

© Copyright: Korean Distribution Science Association (KODISA)
This is an Open Access article distributed under the terms of the Creative Commons Attribution Non- Commercial License ( which permits unrestricted noncommercial use, distribution, and reproduction in any medium, provided the original work is properly cited.
2 Corresponding Author: Professor, Graduate School of Logistics, Incheon National University, Korea, Email:
October 27, 2019 November 15, 2019 December 05, 2019


Purpose: In Korea, win-win growth policy has been successfully implemented in supply chain and logistics management. In the policy, it is recommended to support supply chain partners with various mechanisms including financial and technical aids. This study attempts to scientifically analyze the effects of direct and indirect win-win growth policy factors on supply chain and logistics management performance through partnership factors. Research design, data and methodology: This study builds a structural equation model reflecting the relationship between the win-win growth policy, partnership and performance factors. The proposed model is verified with the PLS (Partial Least Squares regression) methodology. Data from shipper and logistics companies were collected and analyzed by the PLS model. Results: The analysis showed that both direct and indirect policy factors are meaningful to improve supply chain and logistics performance. Indirect support factors including R&D, management innovation, human resources development and educational supports have positive impacts on partnership factors. Direct support factors including financial aids and fairness also have positive impacts on the performance. Conclusions: This study is meaningful in that it suggests a turning point in which supply chain Win-win growth and partnership efforts are perceived as new value-creating mechanism rather than unilateral cost reduction for logistics industry.

JEL Classification Code: A13, H11, M14






    1. Anderson, J. C., & Narus, A. (1990). A Model of Distributor Firm and Manufacture Firm Working Partnerships. Journal of Marketing, 54, 42-58.
    2. Anderson, E., & Weitz, B. (1992). The use of pledge to build and sustain commitment in distribution channels. Journal of Marketing Research, 29, 18-34.
    3. Chin, W. W. (1988). Issues and opinions on structural equation modeling. MIS Quarterly, 22(1), 7-16.
    4. Cohen, J. (1988). Statistical power analysis for the behavioral sciences (2nd ed.). Hillsdale, NJ: Lawrence Erlbaum Associates.
    5. Doney, P., & Cannon, J. (1997). An Examination of the Nature of Trust in Buyer-Seller Relationships. Journal of Marketing, 61, 35-51.
    6. Fawcett, S. E., & Magnan, G. M. (2001). Achieving World-Class Supply Chain Alignment: Benefits, Barriers, and Bridges. Tempe, AZ: Center for Advanced Purchasing Studies
    7. Fornell, C., & Larcker, D. F. (1981). Structural equation models with unobservable variables and measurement error; Algebra and statistics. Journal of Marketing Research, 18(3), 382-388.
    8. Hahn, Y.-N., & Kim, D.-H. (2016). Corporate Social Responsibility: A Comparison Analysis. The Journal of Business, Economics, and Environmental Studies, 6(4), 13~17.
    9. Hair, J. F., Hult, G. T., Ringle, C. M., & Sarstedt, M. (2011). PLs-SEM: Indeed A Silver Bullet. Journal of Marketing Theory and Practice, 19, 139-151.
    10. Harland, C. M. (1996). Supply Chain Management: Relationship, Chains, Networks. British Journal of Management, 7(1), S63-S80.
    11. Iansiti, M., & Levien, R. (2004). Strategy as Ecology. Harvard Business Review, 82(3), 68-78.
    12. Ishaq, M. I., Hussain, N., Khaliq, W., & Waqas, M. (2012). A Review on Triple-A Supply Chain Performance. The Journal of Business, Economics, and Environmental Studies, 2(2), 35-39.
    13. Khan, K. B. (1996). Interdepartmental Integration: A Definition with Implications for Product Development Performance. Journal of Product Innovation Management, 13(2), 137-151.
    14. Kim, T.-R., & Song, J.-G. (2013). The Effect of Asset Specificity, Information Sharing, and a Collaborative Environment on Supply Chain Management: An Integrated SCM Performance Formation Model. Journal of Distribution Science, 11(4), 51-60.
    15. Kumar, N., Scheer, L. K., & Steenkamp, J. (1996). The Effects of Perceived Interdependence on Dealer Attitudes. Journal of Marketing Research, 32(3), 348-356.
    16. Kwon, I. W., & Suh, T. W. (2004). Factors Affecting the Level of Trust and commitment in Supply Chain Relationship. Journal of Supply Chain Management, 40(2), 4-14.
    17. Mohr, J., & Spekman, R. (1994). Characteristics of partnership success: Partnership attributes, Communication Behavior and Conflict Resolution Techniques. Strategic Management Journal, 15, 135-152.
    18. Morgan, R. M., & Hunt, S. D. (1994). The Commitment-trust theory of relationship marketing. Journal of Marketing, 58, 20-38.
    19. Nong, N. -M. T., & Ho, P. T. (2019), Criteria for Supplier Selection in Textile and Apparel Industry: A Case Study in Vietnam. The Journal of Asian Finance, Economics and Business, 6(2), 213-221
    20. Potluri, R. M., Lee, J. W., & Potluri, L. S. (2017), An Exploratory Treatise on Consciousness and Espousal of Halal Supply-Chain: An Indian Perspective. The Journal of Asian Finance, Economics and Business, 4(2), 69-74.
    21. Ringle, C. M., Wende, S., & Becker, J.-M. (2015). SmartPLS 3, SmartPLS GmbH: Boenningstedt. Retrieved July 1, 2019 from
    22. Ryu, C.-S. (2019). How Quick Response affects the Supply Chain Performance. Journal of Distribution Science, 17(9), 5-13. doi: 10.15722/jds.17.9.201909.5
    23. Song, J. -G., & Park, K. -H. (2016). Study on Effect of SCM Performance and ERP Diffusion through Supplier Development Maturity Model. Journal of Distribution Science, 14(5), 71-80.
    24. Spekman, R. E., Kamauff, J. W. Jr., & Myhr, N. (1998). An empirical investigation into supply chain management: A perspective on partnerships. International Journal of Physical Distribution and Logistics Management, 28(8), 630-650.
    25. Suong, H. T. T. (2017), Factors Impacting on the Supply Chain Collaboration of the Furniture Industry in Vietnam. The Journal of Asian Finance, Economics and Business, 4(4), 67-77.
    26. Tenenhaus, M., Amato, S., & Vinzi, V. E. (2004). A Global Goodness-of Fit Index for PLS Structural Equation Modeling, Oral Communication to PLS Club.
    27. Win-win Growth Committee. (2019). Win-win Growth Index. Retrieved July 1, 2019 from
    28. Won, D.-H. (2016). An Analysis on Antecedents Path of Export Performance and Moderating Effects of Social Capital in Materials and Components SMEs. Journal of Distribution Science, 14(2), 135-144.
    29. Zelbst, P. J., Sower, V. E., Green, K. W., & Reyes, P. M (2012). Impact of RFID on manufacturing effectiveness and efficiency. International Journal of Operations and Production Management, 32(3), 329-350.